SeaWorld Reports Summer Attendance Spike

Jeremy Polanski  / Flickr

A killer whale is shown under water from a viewing area at SeaWorld Orlando in this photo from 2016. The company is reporting an attendance spike. Jeremy Polanski / Flickr

Skift Take: SeaWorld has been making it more affordable for people to visit its parks and sweetening the deal at some locations with free beer. Those tactics seem to be working, according to preliminary figures for the summer.

— Hannah Sampson

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